Customer Experience: „The challenge is not technology, but acceptance.“

Hassen Kirmaci, Area Manager Gartner Östereich, beim update Management-Dialog

Hassen Kirmaci, Area Manager Austria of IT consultants Gartner, had a clear message for the attendees of update’s Management Dialogue event about ”Customer Experience Management“: The greatest stumbling block in the way of driving the concept forward is a senior … Continue reading

CRM Trends, Fresh from the Alps

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Autumn 2014. The world is looking at the CRM.pad 2.0’s new demo version. I like to think that the spirit of innovation can flourish anywhere, and I dream of product tests ‘taking off’. In 2012, the first native CRM application … Continue reading

CRM.pad 2.0: The Healing Powers of CRM


According to statistics, 91% of sales and service professionals have waved good-bye to their laptops by now. It is no secret that tablet computers are on their way to becoming the next generation’s prime working device. Sales and service departments appreciate … Continue reading

CRM begins at home

CRM begins at home

German business newspaper Handelsblatt and the University of St. Gallen have named update software as one of Germany’s most customer-oriented service providers. This award confirms the success of our corporate philosophy, which puts our customers at the focus of our … Continue reading

The changing face of customer service


The key to a well-functioning service department One of the core responsibilities of a service manager is ensuring that staff handles incoming tasks efficiently and to your customers’ satisfaction. Assigning tasks based on team members’ skills is crucial to optimizing … Continue reading

Why update is one of the most customer-oriented companies


This week, it was announced that update software was voted one of the most customer-oriented German companies in a ranking carried out by the Handelsblatt newspaper in cooperation with the University of St. Gallen.  As vice president of sales and … Continue reading

Improve your service using CRM software


Good service pays off Service departments have a significant role to play in raising customer satisfaction and boosting customer loyalty. Forward-looking companies are investing more and more resources into their service departments. Retaining and developing an existing customer can cost … Continue reading